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Lawyers, Beware of Your Video Production Company – Caveat Emptor

mortgage refinancing I recently came across three videos by three different attorneys, all in the same town, produced by the same video company. These three attorneys compete with each other for clients. How do I know? Because like me, they also practice medical malpractice and personal injury law here in New York.

juegos So what’s with the headline in this article?

I had a chance to watch each of their videos. Why did I watch them? Because from the thumbnail image they all looked the same. The background was exactly the same. The pose that each attorney had in the thumbnail was the same, and the lighting looked exactly alike. Incredibly, the headline in each of the videos was exactly the same! By the way, these three attorneys are not in the same law firm. So I pressed ‘play’ and listened.

homes You need to think differently about your video marketing strategy if you plan on tapping into the social media marketing platform because they operate totally different from traditional search engine marketing platforms. To be successful at these sites you need to engage socially its all about sharing and communication. Here’s another statistic that is is huge. 50% of all online video traffic comes from someone sharing your video article to someone else they know.

3. Uploading Your Video
Now that you have created your video, upload it to as many video websites as possible. Also be on the lookout for less known video websites which cater to a specific niche – since they can also drive highly targeted traffic to your website.

The quality of the video was excellent- no complaint there. But the same question and the same answers for each of these competing lawyers? Give me a break. I’ll bet you anything that this video company didn’t tell these lawyers that they’d be creating the exact same videos for their competitors. That’s why it’s so important that when you hire a video production company to create your attorney videos you must ask whether these videos are custom created for you and only you. Even if there are competing attorneys using the same video company, ask your video producer to make sure you’re different.

If your producer instead asks YOU how you’re different from your competitors, I’d suggest it’s time to look for another video producer. Your producer should be able to help you distinguish yourself from everyone else You can be published without charge. You can to republish this article in your website or blog. Please provide links Active.